SOCIAL, COMMUNITY ENGAGEMENT & AFFILIATE LAUNCH & PRODUCT DESIGN


 

A very hands-on and in-depth project for us, we worked as part of the launch team for a period of several months to conceptualise their brand and take it to market

 
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KEY OUTCOMES INCLUDED

• Brand design and packaging for 15 products

• Creation of responsive & mobile friendly website

• Content creation & design of lead magnets

• Proactive community management and social scheduling


 

One of the main challenges the brand faced, was the restrictive nature of a market in it’s infancy, where by they were unable to conduct any paid advertising, therefore one of the main successes of the project was research of the customer audience, which allowed us to develop highly engaging organic strategies such as their affiliate scheme, ambassador program & influencer outreach that led to increased ROI

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